Dear Channel Partner, Welcome to the first Channel Partner newsletter of this new year. We are excited to share with you some amazing advancements in AI at Microsoft with Copilot. In the spirit of Valentine's Day, we've also included some insights and data on the holiday. Don't miss our showcase of the latest success stories and our recommendation for blog posts to read. We hope you enjoy reading our newsletter. 
| Copilot at Microsoft | 
| Valentines Day Insights | 
| Success stories | 
| Trending blog posts |
AI and Microsoft
Copilot: Your AI Companion  Microsoft’s Copilot is an AI companion that lives on different Microsoft products and helps users with various tasks using generative AI models. Copilot has been gaining momentum since its inception. It has reached 5 billion chats and images and has driven higher CTR and page views. Copilot has several enterprise features that make it a reliable and secure tool for businesses. These features include commercial data protection, no eyes-on access, and no data used to train the model. Copilot’s vision is to democratize generative AI for everyone. It can help users experiment with different types of content and options. Copilot is a powerful tool that can help businesses and individuals alike.
Copilot in the Microsoft Advertising Platform Copilot in the Microsoft Advertising Platform combines the power of natural language conversations and generative AI to simplify and enhance the advertising experience. Customers can manage their advertising through our AI-powered conversational chatbot and easily create and customize campaign assets with generative AI tools. This is currently in closed pilot in the US only. Copilot at Microsoft We’re starting 2024 off with some exciting news— Introducing the Copilot key to Windows 11 PCs, marking the first significant change to the Windows PC keyboard in nearly 3 decades! This new key enables one-click access to Microsoft Copilot, simplifying your engagement day to day and empowering participation into the world of AI. Microsoft has recently announced a new key on the Windows PC keyboard that invokes the Copilot in Windows experience, a personal and intelligent AI companion for work and life. This feature helps users turn their ideas into songs, create beautiful images and polished drafts, adjust their PC settings, and more with the power of AI. Microsoft is also working on a new vision for the future of computing where AI is seamlessly woven into Windows from the system to the silicon, to the hardware, enabling new experiences and capabilities. The company is collaborating with silicon partners AMD, Intel and Qualcomm, and device partners to bring the Copilot key and AI PC to the market. Stay tuned for more updates on this exciting development! More here! Valentine´s Day Get you insights! Are you looking for insights and strategies to reach more consumers in Germany for Valentine’s Day 2024? In the two “one pagers” attached, you will learn about the latest trends and audience behaviours in the German market, as well as how to leverage Microsoft Advertising solutions to optimize your campaigns and drive more conversions. Whether you are selling flowers, jewellery, beauty products, or other gifts, the one pagers will help you connect with your target audience and grow your business. 
Success story Latest updates Check the latest MSA success story to get actionable data and best practices to help make decisions and grow your business. We have success stories for various industries and different products. Last Quarter 6 new success stories for industries such as Travel, Health and Finance have been published. Read more about them here and bring them to your next client call. Are you interested in publishing a success story yourself, please reach out to me. Trending blog posts Check them out! Microsoft Advertising partners with Baidu Global
We’re thrilled to announce the launch of a new partnership: Baidu Global will use Microsoft Advertising’s Chat Ads API to serve sponsored content recommendations to users of the Chat AI feature on its mobile keyboard, Baidu Global Keyboard. Learn more > The Future of Video and CTV with Microsoft Advertising Easily create, target, and measure ads for Roku, Disney+ and more. Learn more > Introducing Monetize Insights When you need data fast, sifting through granular reporting pulls is simply not an option. Problem solved — introducing Monetize Insights, a powerful analytics dashboard within Microsoft Monetize, powered by Xandr. Learn more> Please reach out to us if you have any feedback, question or opportunities. Best regards, Your Microsoft Advertising Team |